Branding // Beau Tied Events
I don’t know what it is about Texas, but I get the best clients from there! This was also the case with Kathlee from Beau Tied Events in Austin. Besides the fact that she is also from my hometown in GA, Kathlee is a super talented lady with a unique style that I am kind of in love with. Looking at her work on her site kind of made me want to get married all over again. So, I jumped – no flipped – over the opportunity to work with her. Her company, Beau Tied Events, already had a logo but Kathlee really wanted to bring the rest of the branding up a few notches to reflect the true style of her work. Her bride isn’t looking for a run of the mill or traditional event. They have a certain aesthetic, which also just happens to be Kathlee’s unique brand of creativity. We started with an eclectic mood board that brought inspiration from Austin (of course), vintage florals and a boho-modern twist. Honestly, this might be one of my favorite brand expression so far. Since she already had a site she was happy with, we created new header graphics and web elements to create a cohesive brand expression across the board. I really can’t wait to show her new printed look-book and and client forms in a few weeks! In the meantime, you can check out Kathlee’s gorgeous and creative work here.