Brand Reveal / Dilworth Road
It’s that time again! I’m finally getting a little caught up in the office and am looking forward to posting some new brands from the past few months! The first up is for jewelry line, Dilworth Road. Name for her beloved Grandmother’s street, Jennifer (along with her daughter, Jennissa) have been running this successful accessory company for several years. They had outgrown their initial brand design and were ready to step into a new, more professional visual story. Dilworth Road’s pieces are a rooted in Americana and can be worn with your favorite t-shirt or cocktail dress. I loved their eclectic style and couldn’t wait to help them pull it all together. The tagline, “Make a statement” summed up the unique quality of the jewelry (true statement pieces!) and their ability to make a regular outfit a showstopper. The brand design was inspired by retro signage, with a crafty feel. Finally, the little red cardinal is another ode to Jennifer’s Grandmother – her favorite bird. This brand was so fun to help create and I was honored to take something so personal and help elevate it to the level it deserves!